Welt im Film 267/1950 12.07.1950


01 UN troops in Korea balloon flight over Korea. U.S. troops on truck. People clap at roadside. Soldiers on the gun. Unloading of war equipment from aircraft. Koreans March. UN troops drive through terrain. Waving the population.
(33 m) 2 new from Berlin a. power against Soviet power lock the power station West, outside and inside. McCloy during tour of the power plant.
(14 m) b. water blockade of Neukölln people fetch water from a hydrant. Water is transported on carts.
(12 m) c. opening des Westens (KaDeWe) Department store workers in the building. Letters are attached. People in front of shop Windows. Crowds at the Mall.
(17 m) d. housewives discuss closing housewives are on the road and discuss. Vote for closing on Saturday for 17: 00. Shop assistant writes closing loading door Saturday 17: 00.
(18 m) 03 pictures from all over the world a. Denmark: Radar makes fishing steamer with device for detection of herring shoals from ERP funds. Fishermen in the boat. NET full of herring is pulled on board. Fish on board.
(18 m) Munich: "Lottie" wanted twin girls go side by side. ISA and Jutta Günther, half-close. Other twins. Test shots by ISA and Jutta Günther.
(20 m) c. Rome: magician revealed trick magician introduces table back. Men lay hands on a table that moves to summon sorcerer. Enlightenment of the tricks. Two men have hooks on the wrist, with which you move the table.
(27 m) 04 sports a. Hamburg: Derby crowds in Horn. Parking. Elegant fashion. Brauer as spectators, half-close. Start. Race. Home stretch. Dutch Jockey Otto Schmidt forges ahead with WINS. Congratulations for Otto Schmidt.
(28 m) b. Wimbledon: Tennis Championships final men's single: Budge Patty, United States, plays against Gonzales, Australia. It wins Patty. Both players exhausted after the game, half-close. Audience clapping. Patty with Cup, great.
(42 m) c. Berlin: swimming international match Germany - Sweden 100 m crawl men: start. Spectators, half-close. Swimming. Turn. It wins Larsson, Sweden, 1 minute 0.1 seconds. Diving men: Oakes, Sweden, ZL. Günther Haase, Germany ZL. People clap. 100 m backstroke women: start, turn. Gertrud Herbruck WINS with advantage. Water Polo: Germany wins against Sweden 4:2. spectators firing at. Goal throw. Overall, Sweden WINS with 97:94 points.
(50 m)


Narration (English)

Persons in the Film

Brauer, Max ; Günther, Jutta ; McCloy, John ; Haase, Günter ; Herbruck, Gertrud ; Larsson ; Oehmann ; Patty, Budge ; Sedgman, Frank ; Schmidt, Otto


Wimbledon ; Hamburg ; Berlin ; Munich ; Denmark ; Rome


Sachindex Wochenschauen ; Electricity ; Trade, finance ; filmmaking ; fishing ; Radar ; Horse riding, horse racing (without harness) ; Swimming ; Spoprt-Ehrungen ; sports audience, sports spectator ; Tennis ; Buildings ; Korea ; Marshall plan ; Countries ; Water ; water polo ; water emergency ; Magician, magic ; Construction ; Sports honors ; aftermath of war


Newsreel (G)



Translated by Microsoft Translator


Welt im Film 267/1950

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Federal Republic of Germany

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70th Anniversary of KaDeWe’s Reopening (July 3, 1950)

The Kaufhaus des Westens (department store of the west) in Berlin is one of the most famous palaces of consumption. Its grand opening takes place in 1907 after a construction time of 2 years. The owner-entrepreneur Adolf Jandorf already owns 6 other department stores, but this is the first one that focuses on a more uptown clientele.

Its magnificent windows and storefront, its sale halls awash with light, but especially its modern and exquisite range of goods and services the KaDeWe quickly make it one of the most renowned addresses in town. Jandorf sells the noble store on Tauentzien along with his other department stores to the Hertie company, which was expropriated once the Nazis came to power.

After a plane crash during World War II KaDeWe burns down almost completely. The nearby Femina Dance Hall becomes a substitute for emergency sales. Five years after the war rebuilding begins using stripped down versions of the old plans.

180,000 people attend the re-opening of the first two floors on July 3, 1950. They mainly purchase sausages and other greasy food, since the department store is only able to offer items for daily use for the time being. Reconstruction is completed in 1956, when the food department on the sixth floor opens. In the following years KaDeWe becomes a true Berlin landmark and a “store window of the west”. In the 1970s it begins to offer more and more luxury items and soon it is once again one of the premiere shopping addresses in Europe. It changes owner several times and gets more than one makeover. The current owners are Signa Holding and the Central Group. The interior is in the process of undergoing a complete renovation, redesigned by the star architect Rem Kolhaas. 

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